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LADIVA RUAN

Branding Concept

ECHO ART provides artistic ways to women empowerment supporters in a expressive atmosphere with a informed voice to help them feel powerful and influential.

This is a collaboration work with another graphic designer. We want to make art involve in this empowerment. The purposes are not only to make it fun abut also make our expressive voices artistic.

Mood Board & Attibutes

Screen Shot 2019-05-26 at 11.11.34 PM.pn
Screen Shot 2019-05-26 at 11.11.41 PM.pn

Fonts & Color

Screen Shot 2019-05-26 at 11.11.47 PM.pn
Screen Shot 2019-05-26 at 11.11.58 PM.pn

Logo

The original idea of the logos are based on the ripple effects, it also represent the voice for march will be well heard. But final logo was selected as it is the purpose to salted to free of speak and march through art. So the paint brush effects are the original idea of this campaign. 

Screen Shot 2019-05-26 at 11.26.38 PM.pn
Screen Shot 2019-05-26 at 11.26.29 PM.pn
Screen Shot 2019-05-26 at 11.28.42 PM.pn

SPREAD  THE WORDS 

All the hats, buttons, water bottles, T-shirt, toddies, even posts cars and car stickers are for the purpose of freedom to march and use art to spread the words. 

Screen Shot 2019-05-27 at 1.13.50 PM.png
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Screen Shot 2019-05-27 at 1.14.18 PM.png
Screen Shot 2019-05-27 at 1.14.32 PM.png

Notez: all the pictures are downloaded from internet and Woman's March websites. All the copyright are belongs to its original sources. 

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